In what appeared to be an unintentional segue' Norvig had mentioned the image processing in his presentation and was followed by Bradley Horowitz, VP product strategy for Yahoo. Horowitz had studied Computer vision and imaging before his involvement in search and claims that the science had progressed only incremetally over several years. He found an improvement when he first viewed Yahoo's Flickr image tagging for determining photo content, "to avoid the heavy lifting of image processing algorithms." "People plus algorithms are greater than algorithms." This lead to emphasizing "Authority of Trust" of social search relying more on users than algo's. He sees engines finding ways to re-Introduce "content and metadata" as reliable sources of classification.

Horowitz emphasized his "areas of focus" on Community at Yahoo and stressing "Better search through people" and social media such as their social tagging site, del.ico.us and social photo site, Flickr. He also mentioned the importance of microeconomics of Information navigation and search, with emphasis on the user experience. He pointed out that there are "2.6 words on average in search box" Yahoo Answers. Ordinary people ask a question in natural language and ordinary people answer in natural language. Turnaround time of question to answer suggested within a day, sometimes within hours.

One function he wished aloud for is probably one many people would love to see from search engines, the ability to ask where the most convenient Starbucks is on his route to the conference. Norvig (of Google) had to be biting his tongue, since Google currently shows exactly that on Google Maps pages linked from a business name query with street address and zip code. The ads are only on the map if the company has paid for links on local results map pages and business details are shown if the user hovers over a map icon.

Horowitz wrapped up by discussing the utility and value he sees in Yahoo Answers pages and suggested those would be factored into the algorithm soon. He also reminded the audience of the recent promotional stuff about celebrities asking questions for people to answer. Stephen Hawking asked "Will the universe survive the next 100 years?" Which is, of course, NOT the "normal person asking questions" as described above by Horowitz, but a PR move by Yahoo bringing in extraordinary celebrity questions.